Proto Labs, a manufacturer of rapid CNC machined and injection-molded parts, announces the launch of its Cool Idea! award, which is intended to give product designers an opportunity to bring innovative products to life. Proto Labs will provide $100,000 worth of prototyping and short-run production services to award recipients.

“We’re excited to launch the Cool Idea! award because we know there’s a single Cool Idea at the foundation of every innovation that changes our lives for the better,” says Proto Labs CEO Brad Cleveland. “In fact, our company's success comes from a cool idea that made quick-turn injection molded prototypes a reality. We’re eager to propel the cycle forward by supporting the next generation of innovators who may otherwise lack the resources to get their ideas to market.”

The Cool Idea! program will help designers take their product idea or part from a 3D CAD model to first-run production using Proto Labs’ proprietary Firstcut CNC machining or Protomold injection-molding services. To be eligible for consideration, applicants must clearly demonstrate the benefits of their product and why they believe it qualifies as a cool idea. For more information, visit www.protolabs.com/coolidea