Bradford Goldense

NPDP, CMfgE, CPIM, CCP, President of Goldense Group Inc. ,
Goldense Group Inc.

Brad Goldense is founder and president of Goldense Group, Inc. [GGI], a consulting, market research, and education firm concentrating in advanced business and technology management practices for product strategy, development, and commercialization. Mr. Goldense has consulted to over 200 of the Fortune 1000 and has worked on productivity improvement and automation projects in over 500 manufacturing locations. Brad is a certified New Product Development Professional [NPDP] by the Product Development and Management Association [PDMA], a Certified Manufacturing Engineer [CMfgE] by the Society of Manufacturing Engineers [SME], a Certified Computer Professional [CCP] by the Institute for Certification of Computer Professionals [ICCP], and is Certified in Production and Inventory Management [CPIM] by the American Production and Inventory Control Society [APICS]. He holds a BS in Civil Engineering from Brown University and an MBA focused in Cost Accounting and Operations from Cornell University.

Nailing Product Requirements
To thoroughly gather customer requirements and get it right the first time takes teamwork and patience.
Can innovation be taught?
Western manufacturers have recognized that they cannot match the low-cost production of China and India. To prosper they must instead out-innovate the competition.
The Right People for the Right Team
Do companies really use cross-functional teaming to develop products, or are they just paying lip service to the idea?
Measuring product development
A survey reveals what companies measure to characterize and benchmark product-development projects.
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